Choosing the right domain name is hugely important to your brand’s identity. Choose the right one and you could attract an audience more easily and have them coming back for more time and time again. Choose the wrong one and you risk not being able to fulfill your potential as a brand.
Attract the website traffic you deserve and reinforce your brand in the mind of your target audience by registering your very own unique domain name for your website with POP Telecom. We can help you to find out if the domain name you would like is available and get the best deal possible on domain name registration.
Registering a custom domain name may sound complicated but with POP Telecom, you’ll find the process quick, simple and hassle-free. Whether you’re setting up a small business website or you want to transfer an existing domain name, we can help.
What is domain name registration?
Domain name registration refers to the process of reserving a name that is readable by humans and that directs users to specific website files through a browser. It’s important to note that the name is reserved for a fixed period of time, usually one year.
When you register a new domain, you are leasing it from the Internet Corporation for Names and Numbers (ICANN) through an approved registrar. A domain name is usually registered in the name of the business owner or the limited company. This can be public information or private, although the latter option might cost a little more.
How domain names work
When you enter a web address in your browser, you go to a website whose files are stored on a server. How does the browser know where this server is located? Behind every website address is a code known as an IP address.
Every time you go to a website, the website name is translated into this code. Large databases known as domain registries are where every domain name is registered, and this system directs you to the website and email server.
Finding a cheap domain name
The cost of the domain name will vary depending on the suffix used. For example, .co.uk names are generally cheaper than .com or .org.
If the domain name you want is already taken, it could still be for sale, but it could cost more than an available domain name.
When registering a name for a business, be careful that it does not infringe a registered trademark, brand or well-known business name, or you could be subject to legal action.
Renewing the registration
At the end of the registration period, your domain name registration needs to be renewed or there’s a risk that someone else might snap it up. To prevent this, you can take advantage of automatic renewal systems that take payments for renewals automatically. This can help to ensure you keep your domain name for as long as you want it.
Choosing POP Telecom for domain name registration
POP Telecom provides a comprehensive service for business internet and telecommunications. We’ll register your domain name and host your website and emails on our secure servers, giving you one less thing to worry about when running your organisation.
Simply choose a domain name that is not in use and we’ll take care of registering it and hosting your domain name and website. It really couldn’t be simpler. If you have any questions on this topic, or you’d like to know more about our other business services, don’t hesitate to contact our friendly and professional team.